After the acquisition of Chongqing Jialing Chuanjiang Automobile, Weichai Power officially entered the passenger car market and established the Weichai Yingzhi brand. Due to the late entry, Weichai Yingzhi did not develop car core components and engines first. Although it has a certain impact on the rapid development of the company, the company has its own idea to start from the intelligent aspect that is more in line with the future development trend of the automobile to make up for its lack of motivation. Recently, Yu Chai Yingzhi Automobile General Manager Ye Qing said: In the future, Weichai Yingzhi will be equipped with a 16-inch LCD screen with a beautiful Tesla screen. At the same time, due to cooperation with Sina, the Meedo Mito system platform will further Get promoted and bring a better experience to users.
At present, the domestic car market is mostly occupied by joint-venture brand models, leaving room for independent car companies to play smaller and smaller. In this regard, Weichai Yingzhi chose “another wayâ€: According to its development plan, the first Yingzhi 737 large-screen technology model equipped with the Meedo Mito system platform will be launched in September this year, and the company will launch a functional SUV in the future. A variety of new products such as high-end pickups, commercial MPVs and MPV upgrades will also be equipped with the Meedo Mito system platform.
It is reported that Weichai Yingzhi's "Tesla-type large-scale central control panel" hardware is mainly developed by Yuchai Yingzhi, equipped with Internet car intelligent system platform - Meedo Mito, involving system master, media entertainment, social networking A series of functional modules such as car navigation and reversing assistance, the platform can also provide a series of car networking services, including information, entertainment, security, traffic driving, diagnostic maintenance and convenient services, from the car to the car All external needs are connected in series by smart cars and are continuously upgraded and customized to meet the real needs of consumers.
According to public data, as of the end of 2014, China's car ownership reached 264 million, which will be a super entry for Internet companies. The entrance is the demand, and the demand can bring the market and profit. Many IT giants such as Alibaba have rushed to the smart in-vehicle system to lay out the future market that the Internet + car can create. On July 16, Ai Chai Yingzhi and Sina signed a cooperation agreement on the Internet car project at Diaoyutai State Guesthouse, becoming another partner of the Internet + car cooperation model. Thanks to Sina's excellent resources, Weichai Yingzhi Auto Meedo Mito system platform will be further deepened to meet the daily needs of users.
Leading consumers with high-tech configuration, Weichai Yingzhi has been at the forefront of its own brand. For the young car companies that have been established for less than three years, it is easy to find another way. The large car screen makes the British car look more scientific and modern, and enhances the image of Yingzhi Auto in the hearts of car owners. As a result, the accumulation of brands is bound to play a subtle role in consumer shopping. The future development of Weichai Yingzhi is bright.
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