Why did Delfast enter the B2B segment?

Why Did Delfast Dive into the B2B Market?

Delfast Enters B2B Segment
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Delfast, the electric bike manufacturer, initially started out as a delivery service provider. As such, the company deeply understands the transportation needs of couriers. Since 2014, Delfast has been working on creating the best possible e-bike solutions tailored for delivery personnel. Their internal delivery team in Kyiv, Ukraine, continues to operate, serving individual clients as well as online stores and restaurants.

While Delfast offers both urban and off-road models, the brand's primary focus remains on delivering e-bikes specifically designed for businesses. Transitioning from traditional vehicles like scooters, vans, and regular bicycles to electric bikes is a strategic move for Delfast. There are several compelling reasons driving this shift.

First and foremost, electric bikes are highly cost-effective. This is particularly significant for businesses or independent entrepreneurs, such as freelance couriers. With no need for fuel, parking fees, or frequent maintenance, the operational costs are significantly reduced. Additionally, riding an e-bike doesn’t require a driver’s license, further simplifying logistics. The only ongoing expenses involve the initial purchase price of the bike and occasional maintenance.

In comparison to traditional bicycles, electric bikes demand minimal physical effort. This means anyone, regardless of age or fitness level, can handle delivery tasks effectively. Furthermore, the combination of less physical strain and extended battery life allows riders to complete more deliveries daily, boosting overall income. Investing in an e-bike proves to be a smart financial decision in the long term.

Moreover, electric bikes offer a sustainable and environmentally friendly mode of transportation. By choosing Delfast, riders contribute to reducing carbon emissions. These e-bikes provide professionals with tools that leave no harmful trace in the atmosphere. Delfast believes that promoting electric vehicles is one of the best ways to mitigate humanity’s environmental impact.

Especially during the pandemic, we’ve witnessed how nature has benefited from reduced human activity. Electric vehicles like Delfast’s bikes cause no pollution. At a time when we value the dedication of delivery workers more than ever—transporting essential goods like medicines, groceries, and packages—it’s crucial to support innovations that make their jobs easier. For these workers, Delfast has crafted three distinct models: Partner, Partner 2.0, and Trike. Each model is uniquely designed to meet the specific needs of B2B clients, with one still in prototype form.

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