The reason why five special vehicles is favored by the country is "quality + service = competitiveness"
Firstly read a set of data: In 2013, the sales revenue of Wuzhen Special Vehicles was RMB 120 million; in 2014, the sales revenue reached RMB 150 million, becoming the leading company in the industry; in 2015, the sales revenue reached RMB 500 million, an increase of 233% over the same period of last year. The number of sales of various products ranks first in the country, and the market covers 106 counties and cities in 20 provinces across the country...
The reason why five special vehicles is favored by the country is "quality + service = competitiveness"
From the establishment of a special vehicle R&D team to today’s number one sales in the province, the Wuzheng Group took only four years. In a short period of time, the five special vehicles will become famous in the country, and the reasons for this are the reasons. What are the secrets?
"Quality is the premise, and it is centered on the center of quality to make products suitable for consumers." According to Min Jiangtao, deputy general manager of Wuzheng Group Environmental Protection Technology Equipment Corporation, this is one of the most important reasons.
“We have the talents, technical advantages, and financial advantages of the group. This puts the R&D and production of special vehicles at a high starting point and ensures the high quality of the products.†Yan Jiangtao introduced, in the development of special vehicles, The Group incorporates automotive technology and targets the industry's best products. Yan Jiangtao cited an example. For example, the five-entry sanitation car body adopts an electrophoretic coating process for cars. There are anti-lithographic paints and anti-corrosion measures. This is a process that cannot be achieved by ordinary manufacturers. This technology guarantees The five-year sanitation car box durability is 3-5 times that of other manufacturers. For another example, the five-stroke sanitation vehicle is powered by the engine, driving the hydraulic system, loading and unloading containers, is more reliable than the electro-hydraulic system, and has a stronger loading capacity, becoming the unique selling point of the Wuzhen sanitation vehicle. Since the beginning of this year, the bidding, group buying and government procurement of the Wuzheng sanitation vehicle have been reported in good news. In July, the Li County government purchased more than 270 vehicles at a time for the construction of rural environment.
Quality is key, but adapting to consumer needs is also crucial. To this end, at the beginning of its establishment, Wuzhen Special Vehicle Research Institute conducted a diversified market research and conducted face-to-face exchanges with practitioners in environmental sanitation, gardens, etc. to understand the needs of special vehicles in a timely manner and master first-hand market information. Closer to the market, to better meet the needs of users. At the same time, Wuzheng also organized R&D personnel to go to Germany Farn, Italy SPAPPER, XCMG, Zoomlion and other domestic and foreign advanced machinery companies to study, learn their development and production models, research the most front-of-the-line products, and enhance the overall R&D strength. So far, the team of the Wuzhen Special Vehicle Research Institute has grown continuously and has grown to 45 people. According to the product category, it is divided into 7 items: compressed sanitation vehicles, hook-and-arm vehicles, apiculture vehicles, self-loading garbage trucks, and sprinklers. group.
For any product, if you want to take the lead in the market, you must not only have excellent quality, but also have a caring service in place. The reason why the special vehicle for Wuzheng is extremely high in the market share is to achieve the ultimate combination of quality and service.
“We are not only selling products, we are selling services more often.†Zhang Shanlei, chief of Wuzheng Group’s special-purpose vehicle business, talks about the experience, sales and services complement each other, and Wuzheng Group combines sales and services. Just right, the practice has proved that the service can be delivered to the home and the customer can be welcomed to the door.
"In order to expand the market share of Sanitation trucks, adapt them to local conditions, and save the cost of customers, we want to think of our customers and summarize the five major models. This brings a lot of benefits to our customers. This not only saves financial expenditure, but also achieves the best results. “Zhang Shanlei told reporters that these five major models are both the group’s marketing edge and the service focus. These five models are dedicated to promoting the integration of urban and rural sanitation and provide important solutions for urban and rural sanitation. Practice has proved that through these five service models, not only solve the customer's difficulties, but also won the customer, opened up the market, led the marketing, thus forming a virtuous circle of service and marketing.
The introduction of these five service models has attracted the attention of users all over the country. At the same time, national and provincial media such as CCTV have also conducted special propaganda and coverage, and many cities and regions have also come to learn experience.
“The service must be detailed and detailed. We must care for our customers like baby care.†Zhang Shanlei said that when it comes to a special car service, the group must perform three-step service. First of all, to provide free training to customers, the group must arrange professional training personnel to go for free pre-sale training. Second, after the product is sold, if there is a product quality problem, the service team will follow up and solve all the problems until the customer is satisfied. In the later period, the Group will also extend its after-sales service to extend the service period. At present, Wuzhen Special Vehicles, while facing the whole country, relies on a powerful marketing service team and a sound marketing network to provide users with “seamless†services. According to reports, Wuzheng Group has established an after-sales service network consisting of more than 500 special service providers and more than 1,000 product distributors, and has formed a service network with an inland service radius of no more than 60 kilometers to achieve full service. cover.
Literally, quality and service are simple, but it is not easy to do. However, the Wuzheng Group has made detailed and meticulous quality and service, demonstrated its market competitiveness, and achieved good results with fame and fortune.
It is understood that in 2015, the number of special vehicles for Wuzheng increased by 213% compared with the same period of 2014, of which, the armbike series (including trash cans and moving boxes) increased by 309% year-on-year, and the number of self-loaded sanitation vehicles increased by 350% compared to the same period of last year. Sanitation trucks ranked first in Shandong's market share. On the occasion of the "13th Five-Year Plan", the Wuzheng Group has a lot of confidence. They have targeted the sales of special vehicles to 4 billion yuan, which is worth looking forward to.
Investment casting is widely used in automotive industry, like heavy truck, light truck front axle and rear axle parts precision casting is needed to complete, I companies can customize according to drawings or samples for the customer design different products, in addition, our company has a large number of production Truck Parts Castings, Forklift Parts Castings, agricultural machinery casting, we can do different material, and has a spectrometer test report
Auto Parts Castings,Cast Nickel Alloy Steel,Auto Parts Investment Castings,Auto Parts Investment Castings
Wei fang junlong precision casting Co.,Ltd , https://www.junlongcasting.com